Social media has helped redefine lead generating and customer interaction for businesses of all sizes. While not the first to do so, Facebook makes it easier than ever before to build a following while connecting with potential customers.
While building … Continue Reading
Researching a company has become as simple as logging online and typing the business name into a search engine. From reading about product releases to customer testimonials, it’s possible to uncover nearly everything with regards to a business far before … Continue Reading
If it’s not clear by now it should be: the world has gone mobile.
Mobile usage continues to surge as more and more individuals around the world gain access to smartphones. More Internet searches are conducted over mobile devices than … Continue Reading
In order to continually bring traffic to a website, it needs to receive regular updates and fresh content. One of the best ways to do this is with new blog posts. However, over time, those in charge of creating content … Continue Reading
Email marketing provides businesses such as your own with a world of potential. It’s inexpensive, easily segmented and grows right along with your company. However, for any email campaign, regardless of scope, to prove profitable, it needs to avoid ending … Continue Reading
Every day that goes by seems to push marketing more and more toward the mobile side of the spectrum. As mobile search requests and email, viewing continues to increase (while traditional desktop utilization decreases), the importance to take full advantage … Continue Reading
The purpose of creating content isn’t just to publish new content. It’s to bring in new visitors, boost sales, increase followers and drive in more traffic. There are those who write blog posts just to write because they enjoy it. … Continue Reading